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Marketing & Sales

Why You Need to Have a Sales Management Process ?!

A sales management process is a systematic and organized approach to managing sales activities and sales teams. It is a critical component of any successful sales strategy and involves defining, planning, executing, and monitoring sales activities to achieve specific business goals. Here are some of the reasons why you should have a sales management process: […]

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Performance Management Vs Strategic Planning

Performance management and strategic planning are two different but interconnected processes that are essential for the success of any organization. Although they are related, they have different objectives and approaches. Here’s how they differ: Performance Management: Performance management is the process of setting expectations, monitoring progress, and providing feedback to employees to improve their performance.

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Demystifying Marketing Management !

Marketing management is the process of planning, executing, and controlling marketing activities to meet the objectives of an organization. It involves analyzing customer needs and wants, creating a marketing strategy, implementing the strategy, and monitoring the results to improve future marketing efforts. In this blog, we will explore the key principles of marketing management and

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Performance Management and Quality Management: Understanding the Key Differences

Introduction Performance management and quality management are both essential components of any successful business. While the two terms are often used interchangeably, they actually serve distinct purposes. This blog post will discuss the key differences between performance management and quality management. Performance Management Performance management is the process of ensuring that employees are meeting the

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